Friday, February 10, 2012

Wednesday, December 23, 2009

The Allure of Ajax

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Posted by WriteTheCompany.com

My wife enjoys the scent of our Ajax Dish Liquid. So, I wrote Colgate-Palmolive to see if I could use it to wash something else of mine other than dishes…

Dear Cleanser Question Answerers,

You claim that AJAX Super Degreaser Dish Liquid “Eliminates Unseen Food Residue.” If the food residue is unseen, how do you know there was food residue there in the first place? And why is food residue bad? In my house we call that leftovers.

Since your Super Degreaser cuts through grease and the result is sparkling clean, do you feel AJAX Dish Liquid would also make for a good shampoo? I think the smell of the Ruby Red Grapefruit really turns my wife on because she’s always doing the dishes and we have a dishwasher. Anything’s worth a shot to keep the spark alive, right?

AJAX is AOKAY!

A Consumer Affairs Representative from Colgate-Palmolive Company responded with:

Thank you for your thoughtful comments about Ajax Ruby Red Grapefruit Dish Liquid. We are very pleased to learn that you enjoy using our products.

Our company has been a leading manufacturer for many years and has a well-earned reputation for offering quality products that meet consumer needs for convenience, value and outstanding performance. Still, it’s always an added pleasure to receive compliments such as yours. You can be sure they will be shared with our company’s management.

Our company tests all of its products extensively to be sure they provide consumer satisfaction when used for the purposes described on the label. Sometimes, consumers report that they have had good results using a product in other situations or ask if a product can be used in an alternate way. However, we can only recommend that our products be used as tested and described on the label.

We appreciate your taking the time to contact us. Please accept the enclosed with our compliments.

Final Thoughts: While it wasn’t recommended that I clean my hair with Ajax Dish Liquid, I sure did clean up with Colgate-Palmolive Company. Enclosed with the response was a separate envelope filled with coupons for: Any Ajax Dish Liquid Free (up to $1.99) … Save $1.00 on any Colgate Total or Colgate Max Fresh Toothpaste … 6 Save 75¢ coupons on any Softsoap Brand Body Wash, Colgate Manual Toothbrush, Lady Speed Stick Antiperspirant/Deodorant, Speed Stick Antiperspirant/Deodorant, Irish Spring Body Wash and Colgate Kids Toothpaste … 2 Save 50¢ coupons on any Suavitel Fabric Conditioner or Dryer Sheets and Murphy Oil Soap Product … 3 Save 40¢ coupons on any Palmolive Automatic Dishwasher Detergent, Palmolive Dish Liquid and Softsoap Brand Liquid Hand Soap … and a Save 30¢ coupon on any Multipack of Irish Spring Bar Soap.

This company not only cleans dishes, they clean lots of other stuff, too. All they need now is something that cleans both dishes and hair. So, check out the Colgate World of Care. And if you haven’t already, get a whiff of that Ajax Ruby Red Grapefruit Dish Liquid. Finally, before you turn yourself into a guinea pig and try out any alternative new use you discover for a product, make sure to first Write The Company.

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