Jeff Foxworthy said: “You might be a redneck if … Jack Daniels makes your list of Most Admired People.” While I’ve never been referred to as a redneck, I can be a pain in the neck. So I bugged Jack Daniel Distillery twice for information about their Tennessee Whiskey… Dear Wizards of Whiskey: I wrote [...]

Lots could change if the National Milk Producers Federation ever gets their way regarding use of the term “milk.” I contacted Kikkoman Sales USA, manufacturers of Pearl Soymilk, to see if they were prepared to defend their name if things go sour for them on the milk front… Dear Milkers of Soy: Have you read [...]

Teapot is one word. Separate those words and it becomes Tea Pot. I contacted Celestial Seasonings to see how one of their teas would be affected by this change… Dear Tea Baggers: Your Detox A.M. Wellness Tea caught my attention. How effective would the detox process be for a drug intervention if the contents of [...]

A loyal Write The Company fan and Twitter follower, @DanREvans, sent a suggestion for a letter to Dunkin’ Donuts. They didn’t reply to my first inquiry about the things that bugged Dan, which bugged me, so I bugged them again to respond… Dear Dough Nuts that also Serve Good Coffee: My first question is: What [...]

It became a workout trying to figure out which Gatorade to rehydrate with, so I asked them for specific recommendations… Dear Gatoradiologists: You’re starting to sell so many different Gatorade thirst quenching and hydration products that I’m having a tough time keeping track. All I know is I’m working up a sweat just trying to [...]

Sometimes getting to a product takes a little longer than expected due to a packaging malfunction. Other times there’s copy on the package that gives you pause for thought. I experienced both situations with Rice Dream Rice Drink from The Hain Celestial Group, so I took the time to investigate… Dear Dreamers of Rice, I’m [...]

After reading that Nestlé Nutrition claims BOOST Nutritional Drink contains 300% more Vitamin E than Ensure Shake from Abbott Nutrition (in a chocolate flavor comparison), I wrote both manufacturers. Please read, “Round 1: BOOST vs. ENSURE” first, because if Round 2 were meant to be read first, I would have retitled it Round 1 and [...]

In a chocolate flavor comparison, Nestlé Nutrition claims that BOOST Nutritional Drink provides 100% more Vitamin C and 40% more Vitamin B6, Vitamin B12 and Folic Acid than Ensure Shake. But when I saw the percent difference of Vitamin E, I decided to shake things up myself and look into it further… Dear Those Who [...]

On various bottles of Propel, the label has described the beverage as Fitness Water, Fit Water and Invigorating Water. The new label says Vitamin Enhanced Water Beverage. After they enhanced the water, they enhanced the packaging. Then they enhanced the promotion of the packaging. With all this enhancing going on, I decided to enhance my [...]

When it comes to juice, sometimes you have to take a stand. Two Juicy Juice labels promoted claims I wanted to hear the reasoning behind, so I contacted Nestlé USA… Dear Juicy Juicers: Juicy Juice is a catchy name. It’s juicy. It’s juice. It’s appealing and alliterate. However, there are some things I don’t understand [...]